Let’s talk about something that hits home for every coach and service provider – getting testimonials. You know that feeling when you’ve poured your heart and soul into helping a client, and you’re absolutely certain they’re going to give you this glowing testimonial that’ll light up your website? But then, after you send that email requesting the testimonial, all you hear are crickets. Yep, been there, done that.

The Frustration: When Testimonials Go Silent

Let’s dig into this frustration together, and I’ll share all the deets on how to turn the testimonial game in your favor (cue Hunger Games theme music). So, you’ve just wrapped up an amazing journey with a client. You’re on cloud nine, celebrating their successes, feeling like you’ve made a real impact. You ask for that testimonial, and… silence. It’s a classic problem. You thought this client would be your shining star testimonial-giver, considering all the progress you’ve made together and how they’ve raved about your work. I mean, it’s just a short survey, right? Five questions, five minutes.

The Power of Testimonials

But here’s the thing – having those testimonials is more than just a pat on the back. It’s about building trust with your audience, and for those potential clients on the fence about working with you, it’s the nudge they need to dive in.

The Testimonial Strategy

1. Ask Early, Remind Often:

Send out that testimonial request via email about 1 to 2 weeks before you officially part ways with your client. This way, you can drop a friendly reminder during a call or through a voice note. And hey, it’s also good practice to let your clients know they’re wrapping up soon. People forget, you know?

2. The Offboarding Prompt:

On the day you bid farewell, include the testimonial form once more. Politely nudge them to submit if they haven’t already. Be upfront about the time it might take or how many questions are there – no one likes surprises.

3. The Mighty Follow-Up:

This is where the magic often happens, and it’s super easy with tools like Dubsado. If your client hasn’t hit that submit button within a certain number of days, an automatic reminder email with the form attached is dispatched. No finger-lifting on your part. This follow-up often does the trick, and you might just find a testimonial sitting in your inbox.

Conclusion

You’ve worked your socks off, delivering more than what was promised. You’ve earned that testimonial, and now it’s all about making it a breeze for your client to share their experience. Plus, let’s face it, having an organized follow-up process that doesn’t eat up your precious time is a game-changer.

If you have a platform that can do this automatically, awesome! But if not, no worries, there are plenty of ways to make this process work for you, depending on what tools you’re using right now.